About.

Hi, I’m Hikaru. I work as a food photographer based in North London. My food photography is shot with a focus on strong art direction, and capturing vibrant imagery that is true to your brand.

Originally from the East Sussex market town of Lewes, I grew up above my family’s Anglo-French restaurant where I was surrounded by great seasonal food. This was where I developed my passion for amazing food and restaurants - later evolving to food photography, interesting brand stories, and creative art direction.

My creative process has been streamlined to allow us to quickly apply our learnings to your brief treatment, to then develop, and refine your shots to reflect the core values of your brand.

Shooting at studios, locations and restaurants across the capital - I combine my experience as a food photographer, with my passion for hands on art direction, and contrasting studio lighting to produce content that is both unique to my clients and true to their brand identity.

Hikaru Funnell About page portrait
 

Testimonials.

Worked with Hikaru on a recent shoot and could not recommend him enough. Extremely easy to work with and completely brings the brief given to him to life.
— Olivia @ VITHIT
Hikaru is hands down one of my favourite photographers to work with. He is an absolute pro at what he does, always supplying me with the best content quickly and I always enjoy the day shooting together! Highly recommend!
— Lois @ Strand Palace
Shot with Hikaru on a for an upcoming product launch, and I would recommend him to anyone!
The level of preparation he went to to ensure that everything was ready for the day was top notch. The outcome of the images are epic!
— Naomi @ TRIBE Nutrition
Hikaru was lovely to work with - brought a great energy to the shoot and of course the photos turned out gorgeous!
— Caroline @ Lee Kum Kee
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Art Direction.

In addition to being a food photographer, I’m driven by my passion for art direction, and producing sets that tell your brand story.

As time is precious, I’ve streamlined my food photography process to get us smoothly from our initial discovery call, all the way through to the delivery of a fully realized collection of content.

Be it a smaller scale-shoot, or a large commercial campaign - I use my experience as a food photographer to produce content that resonates with your audience.

Working from our initial brief and breaking down your core brand messaging - I lead the brief treatments - using a more visually led approach to explore your audience’s aspirations keeping that at the foundation of our creative decision-making. 

Using our visual brand toolkit and well-considered colour pallets to pool from - I can work to produce strong sets via prop rentals, background hire, and producing custom-built backgrounds to stand out.

From the initial briefing and concept development to your art direction - I can consistently, and reliably tell your brand story to your audience.

Food photograph of Chinese ribs and lemons